I’ve seen a repetitive cycle in business.
During one phase, I experience a SUPER intense buzz when my brain just doesn’t stop and every decision seems crystal clear. I’m up all hours of the day and night. I won’t stop talking about what I’m up to. And I am so driven to keep going! I work, and work, and work.
The second phase is less intense, but still really busy. During this time, I’m hustling and spending my time doing EVERYTHING else I need to do to make money.
But if I keep going like this for too long, a third phase comes in. It’s the one when I feel completely demotivated and don’t want to do anything.
Or worse, I start to see the signs that I’m burning out.